HOLIDAY POP-UP SHOP
Always More
EMBROIDERED CREWNECKS
With a relaxed fit and garment-dyed finish, this classic crewneck will become your go-to sweatshirt this season.
GOLD BAR NECKLACE
A timeless piece engraved with a meaningful message to inspire faith and purpose every day.
DENIM DAD HAT
A laid-back classic with a meaningful touch—perfect for everyday wear and a subtle reminder to live each day with purpose.
SHERPA
The ultimate cozy layer for chilly days, combining warmth and style for the holidays.
Always believe in the more that is within you.
BEGINNINGS
2005
2005: I wrote Always More on my hand for the first time for a cross country race to remind me to always believe I had more left to give even when I felt like I couldn’t physically keep going. This was inspired by the verse in Ephesians 3:20 “Now to him who is able to do immeasurably more than we could ever ask or imagine…” and a quote that hung on the wall childhood home growing up that said, “When I stand before God at the end of my life, I hope that I would not have a single bit of talent left and I could say, ‘I used everything you gave me.’
HIGH SCHOOL
2005-2009
2005-2009: Continued to write Always More on my hand in sharpie before all my track and cross country races and painted glitter nail polish on top so it wouldn’t sweat off. My entire high school team wrote it on their hands for our district and state meets too.
2009: Graduated high school and wrote Always More on the bottom of my running shoes and threw them on a telephone wire close to my high school. Continued to write Always More on my old running shoes and throw them in places significant to my life.
COLLEGE & MARRIAGE
2009-2014
2009: Started sharing the Always More message with my college track and cross country team and they began writing it on their hands for races too.
2014: Wrote Always More on my college graduation cap. Never did I think that in the years to come so many other women would write the same words on their graduation caps!
2014: Wrote Always More on my arm for my wedding day and it was also focus in my vows to Jeremy
BLOG & BUILDING
2015
Started sharing the Always More message on my blog, Auj Poj, and launched a 52-week subscription devotional for Always More that thousands would receive via text message weekly throughout the year. This was the early spark to a larger, global community of women living by this message, sharing their stories and being encouraged by one another to pursue more.
SHOP & COMMUNITY
2016-2020
2016-2017: Launched the Always More clothing line shop & the Always More community on Instagram eventually growing to thousands of women around the world. Wrote Always More on my arm for labor with my first baby - gave birth in room 320 ;) Always More took on a whole new meaning as I stepped into motherhood.
2018-2019: Grew the Always More shop and community to tens of thousands of women around the world spreading the message and sharing how Always More has impacted them. Hundreds of women literally tattooing the words on their bodies!
2020: In February 2020, we made the incredibly hard decision to close the Always More Shop.
Something More
2024
After a social media post sharing that I found some old Always More inventory during our move (and it so happened to be on “Always More Day” 3/20) nearly 10,0000 comments expressed how impactful Always More continues to be for them and how this apparel has continued to be a simple, but impactful reminder, even in the 4+ years since we closed our shop. This moving response compelled us to bring back some of your favorites this year!